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IT/WEB — Websites

A website that loads fast and doesn't need babysitting.

Most small business sites are slower than they need to be, cost more to run than they should, and carry a maintenance obligation nobody explained at the start. None of that is inherent — it comes from building a brochure on a platform designed for something else.

APP/ — How we build

Static first, for specific reasons.

Your pages are compiled to plain HTML ahead of time and served as files. There is no database behind the request, no application runtime in the path, and nothing to exploit at page load.

The consequences are practical rather than ideological: it is fast on a phone on mobile data, it costs very little to host, it does not get compromised through a plugin, and it does not fall over on the one day your site is mentioned somewhere popular.

This site is built the same way, which makes it easy to check the claim.

What that gets you

  • Sub-second loads on a phone, which is where most of your visitors are
  • No plugin treadmill — nothing to patch weekly to stay safe
  • Cheap, boring hosting that does not need babysitting
  • Nothing to breach — no database, no admin login, no upload directory
  • It survives traffic — static files do not care how many people arrive at once

SCP/ — What's included

The whole thing, not just the pages.

Design & build
A clean, legible site that works properly on a phone, written to your content. Accessible markup, sensible typography, and images compressed and sized correctly — which is the single biggest speed factor and the most commonly skipped.
Domain & HTTPS
Registered to your business, with automatically renewing certificates. No expired-certificate warnings, and no discovering that your domain belongs to a former contractor.
Business email that arrives
Google Workspace or Microsoft 365 set up alongside, with SPF, DKIM and DMARC configured correctly — so your quotes and invoices reach the inbox rather than the spam folder, and nobody can send email pretending to be you.
Search & structured data
Titles and descriptions written per page, a sitemap, and schema markup so search engines understand what your business does and where it operates.
Analytics, if you want them
Privacy-respecting analytics that do not require a cookie banner, or none at all. Most small business sites collect data nobody ever looks at; we would rather ask than assume.
Contact handling
A form that reaches you reliably, with spam handling that does not make legitimate visitors solve puzzles. Or just a well-presented email address, which for many businesses is better.
Content editing, where it earns its place
If you genuinely update the site often, an editing layer so your team can — without giving up the static build. If you do not, we will say so rather than sell you an admin panel.
Handover
Source code, hosting and every account registered to your business, with documentation. You can take it to anyone. We are not interested in being difficult to leave.

HON/ — Choosing honestly

When static is right, and when it isn't.

Static suits you if

  • The site is mainly informational — what you do, for whom, how to reach you
  • Content changes occasionally rather than daily
  • You want it fast and cheap to run, with minimal ongoing obligation
  • You would rather not think about security patches for a brochure site

You need something else if

  • You are selling online at any real volume — use Shopify
  • You need user accounts, bookings or a portal — that is an application, see product engineering
  • Non-technical staff publish several times a week and want full layout control
  • You have hundreds of pages managed by a content team

We will tell you which of these you are before quoting, including when the answer is that a website builder you operate yourself would serve you perfectly well and cost you almost nothing.

FAQ/ — Common questions

Questions we get asked.

Will we be able to edit the site ourselves?

That is the question that decides the whole build, so we ask it first. If you need to change content weekly, we add an editing layer so you can — a content management system your team logs into, with the site still compiled to static files. If the site changes twice a year, an email to us is genuinely cheaper and simpler than maintaining an admin panel you use rarely and forget how to use.

Why not WordPress?

Sometimes WordPress is right, and we will say so. But it brings a permanent obligation: core, theme and plugin updates, forever, because an unpatched WordPress site gets compromised. That is a real ongoing cost, and for a site that is essentially a brochure it buys you very little. A static site has no database to breach, no plugins to patch and no admin login to brute-force.

Do you do e-commerce?

Not full storefronts — payments, inventory, tax and fulfilment are a specialist domain and Shopify does it better than a custom build for almost every small business. What we do is the surrounding work: the site itself, integrations into your other systems, and making the whole thing fast and secure.

Can you fix the site we already have?

Often, yes. The common jobs are performance (usually oversized images and too much JavaScript), broken email deliverability, missing HTTPS, an out-of-date CMS, or a hosting arrangement nobody can log into any more. A short review will tell you whether fixing beats rebuilding — sometimes it does.

Do you do design, or only build?

We design and build. The design will be clean, fast and legible rather than fashionable — that is an honest description of the range, not modesty. If you need distinctive brand-led art direction, hire a designer for that part and we will build exactly what they give us.

Who owns the site and the accounts?

You do — domain, hosting, analytics, source code, all registered to your business and handed over. We have seen too many businesses discover their domain is registered to a former web developer who has stopped replying. That will not happen here.

RD/ — Related reading

What a small business website should actually cost to run

Where the money genuinely goes, and which recurring charges are worth questioning.

Read →

The three DNS records that decide whether your email arrives

Why your invoices land in spam, and why anyone can currently send email as your company.

Read →

CTA/ — Websites

Need a site, or need the one you have fixed?

Send us the address if there is one, and a line about what you want it to do. You'll get an honest read on whether it needs rebuilding or just repairing.

Start a conversation →